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Fans Can Play Along As "Virtual Judges" During the Telecast

The collaboration with iPowow takes fan involvement to the next level by allowing viewers to play the role of 'virtual judge', while watching at home. The free web application will be available at www.scoremissuniverse.com or www.nbc.com/missuniverse as soon as the show starts on September 12 at 9 p.m. ET on NBC. Viewers can score each contestant on iPowow's 'Second Screen' voting system from their smartphone, tablet or PC. While the fans are ranking each contestant during the live pageant, they can also share their responses via Twitter and Facebook. Meanwhile, the "fan voting meter" on the home audience's television screen will instantly reveal which contestant is most favored by the fans. The show's celebrity judges will ultimately decide who will be crowned the next Miss Universe. The iPowow technology captivated audiences of the 2011 MISS USA® Pageant with more than 12.6 million total votes and an average of 30,000 votes per second.

The MISS UNIVERSE® Competition is in its 60th year of production. The delegate crowned Miss Universe 2011 will take home the coveted crown and spend her reign supporting charitable alliances worldwide!